Honey - I'm Golden!

“ENDLESS POSSIBILITIES 
YOU ARE THE INSPIRATION.” - LAOXA LTD
(Pronounced LA-OX-AH)

Our Story

Creativity. Culture. Community. Endless Possibilities.

At Laoxa, we believe creativity has the power to bring people together, strengthen communities and create opportunities that leave a lasting legacy.

Founded by Lucy Ansa-Addo, Laoxa is a purpose-driven creative company based in Tottenham, North London, designing Interactive Legacy Experiences, handcrafted collections and community-led initiatives that inspire creativity, build confidence and celebrate culture.

Alongside our immersive experiences, our handcrafted collections, including our statement earrings, have been featured on ITV's This Morning, by Apple U.S. through Zerina Akers, and in Radio Times and Good Housekeeping UK through broadcaster and chef Andi Oliver.

As an unpaid carer, Lucy has experienced first-hand how life circumstances can shape people's opportunities. That lived experience continues to influence everything we do at Laoxa.

Our belief is simple.

Talent exists everywhere.

Yet many people face limitations that can make opportunities feel out of reach, whether through caring responsibilities, financial hardship, health challenges, lack of funding, limited support networks or other life circumstances beyond their control.

Through creativity, culture and community, we aim to help remove some of those limitations by creating experiences that encourage participation, develop skills, strengthen wellbeing and bring people together.

Interactive Legacy Experiences

At Laoxa, we don't simply deliver workshops.

We create Interactive Legacy Experiences.

Every experience is thoughtfully designed to encourage creativity, collaboration, storytelling, confidence, wellbeing and meaningful human connection while leaving behind something people can look back on with pride.

Our experiences include:

1. Laoxa Community Legacy Rug Programme
   

   Collaborative tufting experiences where participants work together to create a permanent artwork. Every contributor is recognised on an engraved plaque, ensuring their participation becomes part of the artwork's lasting legacy.

   Recent Community Legacy Rug collaborations and installations include projects inspired by children's author and illustrator Nick Sharratt with permission from Penguin Random House UK, together with installations and partnerships including Harris Primary Academy Philip Lane (Tottenham), Exale Taproom, Signature Brew Haggerston and Gipsy Hill Brewery Taproom, with many more exciting collaborations to come.

2. Yellow Telephone Experience

   An immersive storytelling installation encouraging reflection, meaningful conversations, human connection and wellbeing.

3. Signature Ghanaian Food Experiences

   Authentic Ghanaian soul food inspired by over four generations of home cooking, bringing people together through culture, conversation and shared experiences.

4. Edible Art
   
   Gluten-free hand-piped floral cupcakes transforming food into an artistic and memorable experience.
   
   

5. Creative Workshops

   Hands-on experiences designed to encourage creativity, confidence and practical skill development, including:

   • Community Legacy Rug Experiences

   • Rug tufting workshops 

   • Beaded Bag Workshops

   • Clay Illustration Workshops
   
   

6. Community pop-up markets
   
   Immersive and interactive events championing small businesses from artists, food innovators to emerging and independent musicians.
   
   

Handcrafted Collections

Alongside our immersive experiences, we design handcrafted collections celebrating creativity, craftsmanship and individuality.

Our collections currently include statement beaded bags, tufted rugs, mood-boosting clothing, handcrafted earrings and future collectible pieces, with many more exciting collections planned as Laoxa continues to grow.

Endless Creative Possibilities

At Laoxa, we don't believe creativity should be limited to one medium.

Whether through art, food, storytelling, craft or community participation, every project begins with one simple question:

How can we create something meaningful together?

Every organisation, community and partnership is different, which is why we enjoy designing bespoke experiences tailored to each collaboration.

As Laoxa continues to evolve, we'll keep developing new Interactive Legacy Experiences, creative workshops, handcrafted collections and community initiatives, creating endless possibilities for people, organisations and communities to connect through creativity.

More Than A Single Event

We believe the greatest impact isn't created through a single event.

It's built through meaningful, long-term partnerships.

We work with brands, organisations, schools, cultural institutions and community groups to create bespoke Interactive Legacy Experiences that strengthen wellbeing, encourage collaboration, develop creative skills, engage communities and leave a lasting legacy.

Whether it's a one-off activation or an ongoing partnership, every experience is thoughtfully tailored to the people taking part.

Looking Ahead

Our ambition is to continue creating experiences that bring people together while expanding opportunities through creativity, culture and community.

Alongside our Interactive Legacy Experiences, we're also developing the DREAM BIG Fund, a future initiative designed to help remove practical limitations preventing people from taking their next step by supporting access to opportunities, skills and personal development.

Everything we do is guided by one simple belief:

Creativity has the power to bring people together, remove limitations, create opportunities and leave a legacy.

Welcome to Laoxa.

Let's create something meaningful together.

Endless possibilities - you are the inspiration - Laoxa Ltd

(Pronounced: LA-OX-AH)

MEET OUR FOUNDER & CEO

🌟 Our Founder and Director

Laoxa was founded by Lucy Ansa-Addo, whose creative journey spans fashion, music, food and community arts.

British-born to Ghanaian parents and based in London, UK. With over 15 years of experience in fashion styling, design, and music, Lucy brings a rare blend of creative direction, lived experience and deep social purpose to everything Laoxa creates. 

A graduate of the University of the Arts London (London College of Fashion), Lucy holds a BA (Hons) degree in Fashion Sportswear.

👗 Celebrity Fashion Styling
 Lucy's styling work spans TV, editorial, red carpet, personal styling. Her career highlights include assisting stylists for the cast of Harry Potter - including Emma Watson, Tom Felton, Bonnie Wright, Matt Lewis, Evanna Lynch and the Phelps Twins - and styling Olympic medallist Louis Smith for the Graham Norton Show. She has also worked with top musicians and creatives across the UK & international scenes.

🎵 Music
As a singer-songwriter, Lucy has performed on stages including Glastonbury and Wireless Festival.

💼 Administrative Skills
With more than 10 years of experience as a Personal Assistant and Stylist Assistant to leading creatives, and 5 years as an Executive Assistant to C-Suite leaders in marketing and advertising, Lucy blends organisation, strategic vision and leadership with creativity - all essential to growing Laoxa.

🌿 Passion for Organic, Natural, Ethical Ingredients
Lucy's commitment to using organic, natural, and ethically sourced ingredients in haircare and skincare products is at the heart of Laoxa's ethos. Her dedication to creating products that are both effective and environmentally conscious drives the brand's mission to promote beauty without compromise.

🌍 Commitment to Social Impact
As an unpaid carer and creative, Lucy founded Laoxa to empower others through creativity - with a mission to champion mental well-being, skill development and representation. Her lived experience informs Laoxa's inclusive and community-led approach to everything it does.

Today, Lucy combines those experiences to create immersive Interactive Legacy Experiences that bring people together through creativity, culture and community while building a business centred around lasting social impact.

"I created Laoxa to be a space for joy, for healing, for endless possibilities. Whether it's through a product, a workshop, or a conversation - I want people to feel seen, supported, inspired and empowered to learn new skills that enrich and transform their lives." - Lucy Ansa-Addo, Founder, Director, Formulator & Designer of LAOXA Ltd

PURPOSE IGNITES US

Our purpose is to connect the world and unify people and create a happy and healthy planet. 

OUR ETHICAL STANDARDS

We use organic, natural and sustainably produced goodness at LAOXA for our haircare and skincare products. Made with love, we strive to be sulfate free, paraben free and more- wherever possible. Tested on our family and founder. We never test on animals.

We also include organic materials within our clothing ranges. 

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